Magic Panda offers a complete portfolio of eCommerce services encompassing
branding, digital marketing, eCommerce operation
(e.g. Tmall,, brand owned websites, etc.), data analytics
& application, warehouse & logistics, IT development & support,
and New Retail. As a strategic partner trusted by 60+ international
and domestic brands, we streamline and enhance every touch point
of your brand-building and omnichannel business.


Business Models

We offer various business partnerships to our clients, including commission-based TP partnership, joint venture, exclusive proxy agency, etc., helping international brands fast and sustainably launch, build and grow their businesses in China.

Flagship Store Operation

Our all-in-one flagship store operation on Tmall, JD, etc. includes new store registration and setup, daily operation, sales objective realization, marketing and resource acquisition, order fulfillment and customer service.

The continuous R&D and innovation of our home-grown technology has enabled us to provide more intelligent and efficient services with seamlessly integrated systems.

Brand Strategy

Our comprehensive brand strategies balance objectives and planning, enabling a clear path for international brands to enter, develop and expand in China. With a goal of continuously building and strengtheingn brand competitive advantages, our services include market research & analysis, competitor analysis, target consumer analysis, brand communication strategy development, media & public relations, and brand event marketing.

Digital Marketing

Our end-to-end marketing solution has gone beyond traditional digital marketing concepts. It has taken great consideration of Alibaba & Tencent big data ecosystems and all possible touch points of consumer path to purchase, providing international brands holistic and integrated perspectives of China digital market. Services include marketing strategy, creative & content creation, online & offline media placement, celebrity & KOL collaboration, social media operations, performance marketing, offline smart pop-ups and event planning and execution.

We always align with your objectives to help consistently build up brand awareness, fast develop market, and sustainably achieve sales targets.

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New Retail

Our New Retail solution brings our physical retail and digital commerce experiences together so to provide international brands the most cutting-edge operation services, including extension of eCommerce business to physical retail, New Retail store operation, build and development of smart stores, etc.

Data Analytics & Application

We help our clients manage and expand their consumer data and assets. With advanced data analysis systems, we are able to build 360 degree consumer personas and analyze relevant consumer attributes, which helps establish quantifiable and assessable relationships between brands and their customers.
The activation and reactivation of all consumer touch points and the integration of online & offline data will enable more precise consumer segmentation and management, hence extended consumer life cycles.

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Visual Design
& Creation
store design
short video production
short film production
seamless photography

Branding & Marketing branding strategy
marketing campaign development and execution
platform content marketing
digital marketing
offline events
social media management
pr & media management

IT Services IT system integration
API development
inventory synchronization
order push management
database maintenance
customized development

Customer Service retail store sales staffing
digital commerce live chat services
telephone customer service

Store & Platform Operation day-to-day operation
platform events & promos application
platform communication & relationship building
platform CRM set-up & maintenance
monthly & annual operation plans
operation reports

Product Management product planning
product activation and optimization
new product planning
price / product monitoring
product promotion plans
product selling point extractions & application

Data Analytics & Applications brand multi-channel data integration
customer analytics and application
digital marketing analytics and application

Intellectual Property Protection domestic company registration
domestic trademark registration, modification & transfer
IP protection against counterfeits

Import & Export import product testing & inspection
import customs clearance

& Logistics
bonded warehouse service
China domestic logistics
warehouse system integration
order management

to learn more about Our Services Contact Us